Ras Al Khaimah Named ‘Favourite Adventure Destination’ In GCC’s Premier Travel Industry Awards

Ras Al Khaimah has been named the GCC’s ‘Favourite Adventure Destination’ at the 2017 Condé Nast Traveller Middle East Readers’ Choice Awards – the region’s premier travel industry honours.

The award recognises the major strides the emirate has taken to develop international-standard adventure and activity tourism offerings centred around Jebel Jais – the UAE’s highest mountain peak which towers 1,934 metres above sea level. These include the opening of the immensely successful Jebel Jais Via Ferrata – the region’s first commercial ‘iron path’ – which sees intrepid travellers hike, climb and zip line against the stark Hajar Mountain backdrop.

“What is particularly encouraging about this award is that it has been voted for by the magazine’s readers – the people who try our experiences and rate them,” said Haitham Mattar, CEO, Ras Al Khaimah Tourism Development Authority (RAKTDA), which develops and regulates the emirate’s tourism infrastructure and initiates its domestic and overseas promotions. “We therefore view it as a resounding vote of confidence in the emirate and our efforts to transform it into the region’s adventure destination of choice.