Huawei’s Leading Partners From MENA Attend Its Global Partners And Developers Conference In Beijing

Huawei Consumer Business Group hosted its Global Partners and Developers Conference- DigiX 2018 at the Huawei Beijing Research Center. Nearly one thousand developers and partners from around the world gathered to discuss how to create a global, creative ecology. The conference, with its subject, “Openness and Innovation”, focused on connectivity, intelligence, and globalization, and on how to connect every user with precise, high-quality content and services. At the conference, Huawei officially released the all-scenario ecological strategy, plans to fully implement their “Shining Star” program, and set up the DigiX Innovation Studio. Through the “Chipset-Device-Cloud” open platform, Huawei hopes to bring users a better digital life and empower partners. At the same time, Huawei HiLink’s ecological brand—Huawei ZHIXUAN, was also officially released at this conference.

Middle East and North Africa (MENA) Consumer Cloud service team invited regional major partners for this Conference such as the largest Middle East Venture Partners, MEVP has some leading regional companies in their Investment Portfolio such as Anghami and Altibi. Also leading ticket and hotel booking company WEGO was also part of the conference from MENA region, all the partners appreciated the initiative announced by Huawei, and showed their full commitment to build Mobile Services ecosystem for MENA region which eventually resonates with the regional consumers’ demand.

In the opening speech, Richard Yu, CEO of Huawei Consumer Business Group (BG), launched the full-scenario ecological strategy. He highlighted that in terms of hardware, smartphones are going to be a primary portal. Tablets, PCs, wearable devices, TVs, speakers, and automobiles are secondary portals, with lighting, security, video monitoring and other items being used for IoT hardware. This three-layer ecology tightly envelopes users in a fully connected digital world. For services, Huawei focuses on how users use these services. Huawei uses intelligent engine, real-time user perception, need prediction, and precise matching of services and content, to deliver precisely targeted, instantly available services and a revolutionary new application experience. With the intelligent era approaching, Huawei officially proposed “the full-scenario ecological strategy”. With the collaborative strategy of “Chipset-Device-Cloud” open platform, Huawei is committed to bringing users better digital life as well as empower partners.

Richard Yu said that Huawei’s full-scenario ecological strategy focused on five main areas: personal devices, automobiles, home, office, and health & fitness. Huawei is committed to building an interactive portal based on this full-scenario strategy.

Building an Open Ecology and Creating Fertile Land for Innovation

At the conference, Zhang Ping’an, President of Consumer Cloud Service, Huawei Consumer BG, delivered a keynote speech entitled “Join Shining Star Program, Win Digitization Together”. Mr. Zhang said that with the digital era approaching, Huawei Mobile Services is committed to providing innovative fertile land for full-scenario intelligent digital services. Huawei Mobile Services is committed to building an open and win-win platform based on the “Chipset-Device-Cloud” strategy. Through the “Shining Star” program and DigiX Innovation Studio, Huawei Mobile Services empowers partners and developers, provides high-quality content and services to global users, and with them, explores better digital life.

On the last day of the event, Mr. Walid Mansour, Chief Investment Officer at MEVP delivered his keynote speech. Mr. Walid Mansour voiced his full cooperation towards the “Shining Star” Program from Huawei. He emphasized that this progam is meaningful for MENA region reflecting determination from Huawei building an ecosystem.

Huawei has been cooperating with local universities and incubators in terms of the ecological construction of local developers, such as the Huawei-theme design competition with universities and colleges in the United Arab Emirates such as American University in Dubai.

Huawei Mobile Services fully implemented the “Shining Star” program for more than 450 thousand developers worldwide. Concerning AI, AR/VR, IoT, instant service and other fields, this program provides partners and developers with talent training, development support, innovation support, marketing resources and cloud infrastructure resources support to build fertile soil for this digital ecology, to motivate and support developers in multiple dimensions, and to support innovative new applications. Huawei will also build a DigiX Innovation Studio, a studio where games and educational applications are developed; and where applications for children, or for financial and security fields can be developed. The DigiX Innovation Studio empowers full-scenario digital service innovation. With the help of the innovative global amplifier that Huawei Mobile Services provides, developers can deliver global coverage with just a single access point, and they can share these achievements with users around the world. Mr. Zhang predicted a 100% increase in partner earnings for 2018.

The insightful and engaging conference set up open ability ecological sub-forums concerning the subjects including AI, PPS and pre-load commercialization, HUAWEI Video & HUAWEI Reader content cooperation, HUAWEI Music, HUAWEI Themes, Search & Information, and Better Outbound Services, etc. Moreover, there were also technological sub-forums about Smart Home, HUAWEI Ability Gallery, EMUI Open Capability, PPS, AR, VR, HMS & Huawei Pay and Smart Wear & Sports and Health.

Innovation starts with experience. Cooperation connects to the future. The open ecological platform built by Huawei under the cooperation of “Chipset-Device-Cloud” has created a fertile land for global partners. Together with these partners, Huawei will embrace the intelligent revolution and continue to explore better digital life.

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