General Motors’ Brands Rank Highest For Customer Satisfaction In The UAE
General Motors’ brands rank highest in customer satisfaction with dealer service in both the mass market and luxury segments, according to the J.D. Power 2019 UAE Customer Service Index (CSI) StudySM. Based on responses from 3,877 owners based in the UAE, who have bought a car in the last five years, results from the study show that customers are most satisfied with after-sales service from GMC, for mass-market brands, and Cadillac for luxury brands.
Putting customers at the center of the business is a priority for General Motors, ensuring prospective customers are supported from the moment they walk into a showroom, throughout the full ownership of their vehicle. The study also found that customers who are satisfied with their aftersales service are 67% more likely to buy their next car from the same dealership, which speaks to General Motors’ strong repeat customer business.
Commenting on the study, John Roth, President and Managing Director of General Motors Africa and Middle East said, “We operate an exceptionally strong dealer network across the region and collaborate closely to deliver the best service we can to our customers. The longstanding partnerships we have in the Emirates with Bin Hamoodah and Al Ghandi Auto are a vital aspect of the study’s positive results. There is always room to grow, and this study by J.D. Power will serve as a benchmark to always set the standard in customer care.”
Bin Hamoodah Auto and Al Ghandi Auto are at the forefront of dealerships in the UAE, placing customer experience in and out of the showroom at the heart of everything they do. With the results of this study, all General Motors’ brands will continue to identify gaps and improve service and commit to deliver the best experience for customers in the UAE.
