{"id":17632,"date":"2019-11-06T13:07:33","date_gmt":"2019-11-06T09:07:33","guid":{"rendered":"https:\/\/www.middleeastevents.com\/blog\/?p=17632"},"modified":"2019-11-06T13:07:33","modified_gmt":"2019-11-06T09:07:33","slug":"four-factors-behind-e-commerce-fast-taking-over-traditional-retailers-territory","status":"publish","type":"post","link":"https:\/\/www.middleeastevents.com\/blog\/four-factors-behind-e-commerce-fast-taking-over-traditional-retailers-territory\/","title":{"rendered":"Four Factors Behind E-Commerce Fast Taking Over Traditional Retailers&#8217; Territory"},"content":{"rendered":"<p>E-commerce is fast disrupting traditional trade and rapidly taking over conventional retailers\u2019 territory. A fact which is driven by a set of factors, atop of which comes the rapidly changing consumer behaviour. Online browsing has made purchasing experience through various electronic platforms smoother and efficient. Unlike traditional business, a customer is able to window shop and decide about the products in only a few clicks.<\/p>\n<p>The rapid access to information and products sits on top of these factors, which derives its strength from the quintessential nature of the Web, with traditional commerce evidently lagging behind.<\/p>\n<p>The wide prevalence of Internet addiction plays a significant role as well in this respect, with the demographics of Internet and its access rates in the UAE alone surging to 99%, according to a recent specialised study which found out that more than 9 million people are using the Internet on a daily basis in the country.<\/p>\n<p>People spending many hours a day using the Internet is another major factor driving them to browse various electronic platforms thoroughly. An estimated 93% of the UAE population alone is found to be using the Internet for an average of 8 hours per day.<\/p>\n<p>While speaking of the steady growth in the e-commerce sector, it&#8217;s noteworthy to find out Saudi Arabia ranked among the top 10 countries in terms of the growth of e-commerce, with an impressive rate of 35% last year.<\/p>\n<p>Therefore, Saudi Arabia is a vivid example of consumers increasingly turning to e-commerce and relying on the Internet of Things (IoT). The sharp rise in consumer-product diversity on e-commerce platforms is a third factor that strengthens online trade&#8217;s dominance over traditional commerce.<\/p>\n<p>E-commerce provides more efficient marketing tools and smarter solutions than traditional commerce in addressing the needs of target segments. It also helps them monitor and analyse data to set a strategy to boost their marketing presence and sales.<\/p>\n<p>ArabClicks Platform integrates technology with marketing to reach out to larger segments of audiences and ensure promotion of merchandise and services in smart manners.<\/p>\n<p>Finally, shopping and comparison pricing between products on electronic and traditional platforms is a fourth factor that may be the most important among all those mentioned above. Online platforms often outperform traditional retail outlets in terms of prices, providing more mouth-watering offers and discounts, which are much sought after by consumers.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-17633\" src=\"https:\/\/www.middleeastevents.com\/blog\/wp-content\/uploads\/2019\/11\/Mr-Mauro-231x300.jpg\" alt=\"\" width=\"231\" height=\"300\" srcset=\"https:\/\/www.middleeastevents.com\/blog\/wp-content\/uploads\/2019\/11\/Mr-Mauro-231x300.jpg 231w, https:\/\/www.middleeastevents.com\/blog\/wp-content\/uploads\/2019\/11\/Mr-Mauro-768x996.jpg 768w, https:\/\/www.middleeastevents.com\/blog\/wp-content\/uploads\/2019\/11\/Mr-Mauro-789x1024.jpg 789w\" sizes=\"auto, (max-width: 231px) 100vw, 231px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>E-commerce is fast disrupting traditional trade and rapidly taking over conventional retailers\u2019 territory. A fact which is driven by a set of factors, atop of which comes the rapidly changing consumer behaviour. Online browsing has made purchasing experience through various electronic platforms smoother and efficient. Unlike traditional business, a customer is able to window shop [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":17633,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-17632","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/posts\/17632","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/comments?post=17632"}],"version-history":[{"count":1,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/posts\/17632\/revisions"}],"predecessor-version":[{"id":17634,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/posts\/17632\/revisions\/17634"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/media\/17633"}],"wp:attachment":[{"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/media?parent=17632"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/categories?post=17632"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/tags?post=17632"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}