{"id":16737,"date":"2019-10-09T16:15:34","date_gmt":"2019-10-09T12:15:34","guid":{"rendered":"https:\/\/www.middleeastevents.com\/blog\/?p=16737"},"modified":"2019-10-09T16:15:34","modified_gmt":"2019-10-09T12:15:34","slug":"swiss-belhotel-international-highlights-future-techniques-for-customer-satisfaction-at-travel-tech-middle-east-2019","status":"publish","type":"post","link":"https:\/\/www.middleeastevents.com\/blog\/swiss-belhotel-international-highlights-future-techniques-for-customer-satisfaction-at-travel-tech-middle-east-2019\/","title":{"rendered":"Swiss-Belhotel International Highlights Future Techniques For Customer Satisfaction At Travel Tech Middle East 2019"},"content":{"rendered":"

Participating in a panel discussion today on Future Techniques for Customer Satisfaction in Hotels and Airlines <\/em>at the Travel Tech Middle East, Priyanka Kapoor, Regional Director of Sales and Marketing for the Middle East and Africa at Swiss-Belhotel International highlighted the continued significance of API and CRM.<\/p>\n

Priyanka said, \u201cWith the changing demographics of the traveler, API and CRM are becoming more important and also evolving into more complex structures. Of course, we all know that data is the key to making any of these interfaces effective. However, it is interesting to note how the interface is currently using extensive \u2018Data Analytics\u2019 and looking at further becoming heavily dependent on \u2018Artificial Intelligence\u2019 \u2026 in order to provide the impact that the customers desire.\u201d<\/p>\n

Elaborating on the importance of partnering with the right technology providers, Priyanka stressed, \u201cIt is a fact that hotels do not spend as much as some other sectors on technology but that is where the industry must understand the need to partner with the right technology providers in order to enhance the offering of API and CRM to the customer. And while partnering with other parties, we prefer to go with a few key providers (even exclusive ones) at the Group level, because our first and foremost objective is \u2018responsibility towards data protection\u2019\u2026 which is a growing concern as we move forward with technological advancements. Whatever we offer through our systems, we want the customer to feel safe and comfortable in sharing their information with us.\u201d<\/p>\n

According to Priyanka, people and service will continue to be the cornerstone of hospitality despite the advances in technology. She said, \u201cLet\u2019s use technology and data analysis, not just to understand our customers, but also to understand our changing work force better. We are seeing a shift in work culture with newer generations coming into the workspace \u2013 Millennials to Gen Z and after a few years Gen Alpha will be a part of it. All of them have their peculiar traits and being in the people industry if we don\u2019t understand our own people and don\u2019t make the necessary work culture changes, it will be challenging to have happy customers.\u201d<\/p>\n

\"\" \"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

Participating in a panel discussion today on Future Techniques for Customer Satisfaction in Hotels and Airlines at the Travel Tech Middle East, Priyanka Kapoor, Regional Director of Sales and Marketing for the Middle East and Africa at Swiss-Belhotel International highlighted the continued significance of API and CRM. Priyanka said, \u201cWith the changing demographics of the […]<\/p>\n","protected":false},"author":1,"featured_media":16738,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-16737","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/posts\/16737","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/comments?post=16737"}],"version-history":[{"count":1,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/posts\/16737\/revisions"}],"predecessor-version":[{"id":16740,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/posts\/16737\/revisions\/16740"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/media\/16738"}],"wp:attachment":[{"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/media?parent=16737"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/categories?post=16737"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/tags?post=16737"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}