{"id":13017,"date":"2019-04-22T11:34:11","date_gmt":"2019-04-22T07:34:11","guid":{"rendered":"http:\/\/www.middleeastevents.com\/blog\/?p=13017"},"modified":"2019-04-22T11:34:11","modified_gmt":"2019-04-22T07:34:11","slug":"truebell-further-expands-retail-and-food-operations-with-new-distribution-agreements","status":"publish","type":"post","link":"https:\/\/www.middleeastevents.com\/blog\/truebell-further-expands-retail-and-food-operations-with-new-distribution-agreements\/","title":{"rendered":"Truebell Further Expands Retail And Food Operations With New Distribution Agreements"},"content":{"rendered":"

UAE-headquartered Truebell<\/a>, a leading GCC importer of fast-moving consumer goods (FMCG), is adding a wide range of new flavours to its existing portfolio of over 10,000 products.<\/p>\n

The retail and food services division of the company has entered into exclusive distribution agreements with a number of leading brands including Yorkshire tea, La Rose Noire, Nocciolata and Sacla to begin distributing their products during the second quarter of 2019.<\/p>\n

Leading retailers across the UAE such as Spinney\u2019s and Carrefour will be stocking up on products such as OHO cereals from Lithuania, Yorkshire Tea (UK) and Bulla Dairy from Australia.<\/p>\n

Meanwhile, our food service division will see the launch of a wide variety of products from Sacla\u2019s antipasti range, Rana frozen pasta and Nocciolata organic chocolate paste \u2013 all of which are from Italy \u2013 as well as baked sweet treats from The Cookie Tree (USA), Tortilla Mexicana wraps (Serbia), BoBo frozen food products (Singapore), Palaccio Mondelez Cake (Spain), over 12 favours of Komplet\u2019s ready thaw and serve cakes (Germany) and a range of new handmade chocolate products from La Rose Noire \u2013 providing chefs with both sweet and savour delicacies.<\/p>\n

Jitendra Gandhi, Director, Truebell, said: \u201cThese new partnerships further underscore our expansion plans in the retail and food sector following the opening of our new state-of-the-art distribution centre in September last year.<\/p>\n

\u201cThe 25,000sqm fulfilment centre, which is located in Dubai Industrial Park, allows us to accommodate a wider range of dry, frozen and chilled goods in greater volumes. This facility was custom-built and incorporates technology, which enables us to provide exceptionally efficient service, delivering the freshest, top quality products to our customers.\u201d<\/p>\n

Truebell\u2019s retail and food services business continues to benefit from the Gulf\u2019s favourable geography and the ongoing growth in hospitality and retail. According to KPMG\u2019s latest F&B sector survey, Dubai alone is home to 2,935 F&B outlets per million residents \u2013 second only to Paris which currently has 3,656 outlets per million residents.<\/p>\n

Meanwhile, the latest data from Euromonitor International reveals the retail industry in the UAE is projected to increase 18% between 2018 and 2023 from US$55 billion to US$63.6 billion.<\/p>\n

Adding to this, Dubai\u2019s retail sector is expected to grow at a compound annual growth rate (CAGR) of 5.2% between 2018 and 2023, according to new analysis conducted by Dubai Chamber of Commerce and Industry.<\/p>\n

In 2018, Dubai\u2019s retail sector generated an estimated AED 142 billion in sales, marking a growth rate of 6.8% with store-based retailing continuing to dominate sales, accounting for a market share of 95%.<\/p>\n

According to Gandhi, one of the biggest challenges facing distributors at present is the increasing number of large retailers in the region who are establishing their own distribution centres and working directly with the brands they sell.<\/p>\n

\u201cWhile this has created some disruption for distributors across the region, we haven\u2019t felt the impact as our new fulfilment centre has enabled us to position Truebell as a leading distributor with an impressive sales arm and the most advanced logistics infrastructure.\u201d<\/p>\n

Truebell has grown exponentially since it was established in 1984. Today, it has a portfolio of over 10,000 products, underscoring its position as a leading importer, wholesaler, distributor and exporter in the GCC.<\/p>\n

Gandhi concluded: \u201cPlans are already afoot to expand our wide-range of existing products under our retail and food services division, with further announcements expected throughout 2019.\u201d<\/p>\n

For more information, please visit: https:\/\/www.truebell.org\/<\/a><\/p>\n

\"\" \"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

UAE-headquartered Truebell, a leading GCC importer of fast-moving consumer goods (FMCG), is adding a wide range of new flavours to its existing portfolio of over 10,000 products. The retail and food services division of the company has entered into exclusive distribution agreements with a number of leading brands including Yorkshire tea, La Rose Noire, Nocciolata […]<\/p>\n","protected":false},"author":1,"featured_media":13018,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-13017","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/posts\/13017","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/comments?post=13017"}],"version-history":[{"count":1,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/posts\/13017\/revisions"}],"predecessor-version":[{"id":13020,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/posts\/13017\/revisions\/13020"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/media\/13018"}],"wp:attachment":[{"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/media?parent=13017"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/categories?post=13017"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.middleeastevents.com\/blog\/wp-json\/wp\/v2\/tags?post=13017"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}