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Al Wahda Mall Wins Silver Award In The 2017 ICSC Middle East And North Africa Shopping Centre And Retailer Awards

Region's premier retail properties honored during ICSC RECon Middle East & North Africa

Wednesday, November 15, 2017
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The International Council of Shopping Centers (ICSC) has announced the winners of the 2017 Middle East and North Africa (MENA) Shopping Centre and Retailer Awards, recognizing the region's most innovative shopping centers for outstanding achievement in retail, retail store design, design and development, and marketing. ICSC has named Al Wahda Mall, Abu Dhabi as a Silver Award winner in the marketing category.

Al Wahda Mall, an Iconic landmark & favorite shopping destination located in the heart of bustling Abu Dhabi, is known for hosting events that bring the community together and inspire a kindred spirit during special calendar events and occasions. The mall has always been a forerunner in organizing social events benefiting the society & has liaised with various charity organizations also supporting and promoting government initiatives.

Aligning with the spirit of acceptance, spirituality and peace, 1 Million Roses initiative and the World's Largest book were showcased in the mall throughout the holy month of Ramadan until Eid. The book weighing 1500 kg, is the first Arabic book to be included in the Guinness Book of World Records.

Commenting on win, Mr. Nauman Mohammad Thakur, General Manager, Al Wahda Mall said, "We are extremely delighted on being recognized Year-on-year for our innovative offerings at the Al Wahda Mall.  The mall is continually on the lookout to offer its visitors with exclusive solutions and at the same time guarantee maximum exposure and visibility for the retailers at the mall."

This year, along with the Silver Award, Al Wahda Mall, also was shortlisted as a Finalist for Excellence in Traditional Marketing under Cause Related Marketing, Finalist for Excellence in Customer Service Experience and/or Engagement category and Finalist for Excellence in NOI Enhancement under New/Emerging Technology category.